About Firstkind Ltd – Geko Device
Industry: Wearable Therapy Devices
Use Case: Content Sharing, Partner Training, Deal Management
Effect: Better control of the Partner Journey
Hi, Chris! Can you tell us a little bit about Firstkind Ltd and the Geko Device?
As Sales Director for Europe, Middle East and Africa at Firstkind Ltd, I represent a company that developed the Geko device – a single-patient use, battery-operated disposable technology. Our device has three main applications: DVT prevention, edema prevention and treatment, and wound healing.
What obstacles do you experience when going to market with your first product?
Our main challenge is that we’re bringing an innovative technology to market. While we have no competition in the edema and wound care spaces, we face reimbursement challenges since there are no existing categories for our product. We’re addressing this by building clinical data to demonstrate effectiveness. Additionally, we’re creating market-specific reimbursement models, starting with private healthcare systems before expanding to public health systems in the UK, Italy, France, and Spain.
Why did you choose SP_CE?
SP_CE offered us a unique solution to build customized rooms for our partners where we could quickly update materials. They worked with us to develop a training platform that tracks distributor certification. Most importantly, they integrated with our Pipedrive CRM system, allowing partners to import account-level data seamlessly.
What’s the value of SP_CE Partner portal?
The platform provides us with comprehensive capabilities through partner training management and tracking. We can quickly update and distribute materials while maintaining seamless CRM integration for data flow. The system allows us to track distributor activity in detail while providing enhanced visibility for our investors. The personalized approach and quick implementation make it particularly valuable for our needs.
Would you recommend SP_CE to other SME companies?
Absolutely. From my position as Sales Director, I recommend SP_CE to any company of our size at this stage in their development. It’s truly a one-stop shop covering everything from training and materials access to CRM integration. Their personalized approach and support make them unique in what they offer to companies like ours.
