86 % of customers expect personalized touchpoints
The smooth e-commerce experience in B2C has introduced a new set of customer expectations in business deals. B2B marketing efforts now need to be well designed, personal and relevant.
To make it happen, you’ll need to close the gap between Marketing, Sales and Customers and create personalized touch points throughout the whole buying journey.
This is what you can do with SP_CE. We offer a cure for spray-and-pray campaigns that don’t convert as expected.
Maximize the Impact of Marketing Spend With Digital Showrooms
Switching to SP_CE will give you an easy way to roll out personalized marketing campaigns to high-value accounts – with a lower spend, higher conversion and a better buyer experience.
When it’s time for Sales to take over, they can do so in the same Showroom. The customer has a persistent and personal space from day 1 and onwards. No gaps!
One Showroom, Endless Customization
Marketing teams can run campaigns and highlight different offerings in the Digital Showroom.
Design customized microsites in minutes without coding
Post personalized video messages to your audience
Add Google Analytics for additional audience insights
Easily hand over to sales without any knowledge gaps
Digital Showrooms are suitable for Account Based Marketing (ABM), microsites, custom landing pages, customer portals or digital experiences at events.